In 1999, when 12 million animals were put to sleep in shelters, Wendy Diamond launched the premier lifestyle media company for animal lovers to support endangered animal advocacy and animal rescue. Today the amount of animals put to sleep is down to 5 million and the amount spent on pets is now over 46 billion dollars annually. In the Future of Pets, Wendy Diamond will discuss that 46 billion dollar number and how it is exponentially growing this century. Diamond predicts that the pet will truly become a part of the family as more people become aware of how positive pets are for our health and lifestyle. In addition, she will discuss "pet obsession" and how she predicted and created the market in celebrity pets, which too will continue to grow, helping to promote pets as part of our society.
Wendy Diamond is the leading Pet Lifestyle expert, Philanthropist, TV Personality and Endangered Animal and Rescue Advocate. She has been dubbed as "the Martha Stewart of the milk and bone dish" by The New Yorker and crowned as the "Canine Queen" by Forbes Magazine. Wendy is the founder and editorial director of Animal Fair Media, Inc., founded in 1999. She currently sits on the board of World Entrepreneurship day and an Advisor on Endangered Animals to the United Nations Office of Partnerships. Wendy is the author of two bestselling books, How to Understand Men through Their Dogs and How to Understand Women through Their Cats. She also is the face for the Chicken Soup series What I Learned from My Cat and What I Learned from My Dog. Her newest book, It's a Dog's World, a pet lifestyle guide detailing living with your dog in the 21st century, was published this year by Random House. Wendy is a frequent pet lifestyle contributor to NBC's Today Show and has starred in television shows on CBS, NBC, Style Network, FOX, and Animal Planet. Wendy and her rescued Maltese, Lucky Diamond were judges on CBS' summer primetime hit show Greatest American Dog! Diamond has also appeared on CBS' The Early Show, The View, Fox News, CNN, Extra, Good Morning America, E!, VH1, MTV among many others. She has been featured in numerous publications including The New York Times, Forbes, Time, People, The New Yorker and Vogue. Currently Wendy is working on her next humor book, How To Train your boss to rollover. She resides with her children Lucky, Pasha and Wanda at home in New York city.